The idea of ‘Software as a Service’ (SaaS) has exploded over the last few years as cloud technology has become more affordable, and IT leaders have come to understand the value of a truly scalable solution. However, while SaaS adoption is increasing, the technology is far from perfect and there are many areas in which people are dissatisfied with the cloud services they are using.
There are numerous ecommerce platforms on the market today. Some of the best-known include OS Commerce, WooCommerce, Prestashop and Magento. All of these power a huge number of websites, of all sizes. Choosing between them can be a difficult decision, especially if you are not already heavily invested in a particular technology ecosystem or platform.
eBay Enterprise-owned Magento has just launched a new B2B programme which will build upon its existing presence in this sector. Magento is a leading ecommerce provider which offers both B2C and B2B services and provides companies with a convenient and quick-to-market means by which to launch an ecommerce website.
July saw the release of Magento Community Edition 1.9.2. This free and open source edition of Magento is designed to empower developers and give more people the chance to work with Magento at a deeper level, building upon the already rich functionality of the platform. We take a look at some of the most interesting elements of the update.
Consumers love online retailers because they are fast and convenient. Searching for products is instant and there are no queues to wait in. It’s simply a case of selecting the product, paying and waiting for the delivery. In theory, at least.
Last week saw the release of the Magento 2 Merchant Beta. This beta is a significant update to the Magento platform and is a major milestone in the development of Magento 2, which is scheduled for full release in Q4 this year.
Magento 2 is currently in pre-release and is being put through some rigorous QA testing both in-house, and by external testers. The Merchant Beta program allows those who are willing to be early adopters to test the software in real-world conditions before it is released to a wider audience.
According to data collected by W3Techs, the Magento ecommerce platform is used by 2.8 per cent of all websites from which they have been able to collect data; or 1.2 per cent of all websites, if websites for which the survey does not have CMS data are included.
Magento Community Edition version 1.9.2 has just been released and is available to download at no charge from the Magento website. This latest update includes a range of fixes and security improvements.
June saw the arrival of the MagentoLive UK conference in London. This event attracted merchants, designers, developers and systems integrators who came together for two days to talk about the latest eCommerce trends and the development of Magento.
Last week eBay released a major security update for the Magento eCommerce platform. Store owners are advised to download and install the update as soon as possible, since it patches three security vulnerabilities.
Want to pick up a few new customers? Or launch a new product? Or start a new campaign?
Make sure you get three things right:
1. Your Traffic Analytics, Google Analytics is always a safe bet with some live analytics on top.
2. Your Google AdWords Campaigns, get the keywords right, group them into Ad-groups, make every group as specific as possible (the more words in a keyword search the better… and cheaper!)
3. Your Remarketing Tags, you’re paying for this traffic, don’t let them leave without being able to offer them something tomorrow.
Do you know what level SAQ you need to pass to be PCI Compliant with the payment methods you currently accept on your eCommerce site? No? Don’t worry, you’re not alone.
Most payment gateways and merchant accounts can’t give you any specific advice, either. It’s a cloudy subject and no one wants to accept the liability for the wrong answer.
The UK Government recently awarded small businesses with up to £2,000 in matched funding to help grow their business (Do you qualify? There’s still plenty left), giving them a £4000 budget to spend on advice, consultancy and assistance growing their business in various categories, including:
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Well what a year it’s been so far. It’s only when I stopped to think about where we’ve been and where we’re going as a company that I’ve realised how amazing the last few months have been. Our new look website has been a labour of love here in the office and we’re so proud of the way it works and looks today. Feel free to have a look around – and if you’re looking for an eCommerce site of your own make sure you check out our Portfolio.
Looking at what we’ve achieved has been fun but I’m more concerned now about the exciting things we’ve got coming up…
If you are running an online business, it is crucial that you have a good website for your customers to see and check the services and products that you offer. Your website must look good to attract customers, must be easy to navigate and intuitive to use and buy from.
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