The Blog

Celebrating InventoryBase’s first birthday with over 1000 users

Posted on the 4th June 2013

It’s been just over a year since InventoryBase opened its doors as a mass market product for property inventory clerks and letting agents. In that time InventoryBase has become adopted as an end-to-end management platform for scheduling, managing and producing property inventories in the cloud, responsible for 5000+ property inspection reports to date.
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Radweb sponsor The Africa Trust via AquAid

Posted on the 26th February 2013

At Radweb we are fully aware of the benefits of drinking water and the positive effect it has on our staff (Anyone who’s been to our office and used the toilets would have noticed our Dehydration Guide!). For this reason we have invested in water coolers from AquAid.
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Looking forward to 2013

Posted on the 14th January 2013

First and foremost, a belated Happy New Year from everyone at Radweb!

We want to say a big thanks to all of our clients and partners for your business throughout 2012, and we look forward to continuing to do great things together in the shape of web, technology and marketing throughout 2013.
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Welcoming new recruits to the team

Posted on the 20th June 2012

To say we’re busy here at Radweb at the moment would be probably be the understatement of the century!

We’re creating and launching exciting new apps like InventoryBase, alongside working on the future of our web and mobile application development, whilst supporting all of our existing clients, oh, and constantly working on cutting edge eCommerce websites for new customers. And all of this whilst maintaining the exceptionally high standards people have come to expect from Radweb’s services. We love the challenge!
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InventoryBase ticks all the right boxes for Property Inventory Software

Posted on the 24th May 2012

We know we’ve been a little quiet on our blog the last few months.

That’s because we’ve not only been busy delivering countless eCommerce websites to our clients, we’ve also made the leap into web and mobile application development, building our own scalable framework that will serve as our new platform for delivering great web services in the months and years to come.
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Do not Spam – It doesn’t work

Posted on the 30th November 2011

Email marketing, or e-marketing, must be done correctly for it to work well, and there are some basic rules governing it. If done incorrectly, or if you ignore the basic rules of e-marketing then you can actually drive others away from your list.
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Take care of your existing customers

Posted on the

I have recently been involved with a small business that was looking to put a fair amount of cash into an e–marketing campaign in an effort to scare up a whole bunch of new customers. Now let me get this straight; there is nothing wrong with this. This is a good thing. Without new customers we will die.
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Where has my website gone?

Posted on the 29th November 2011

You turn on your computer, fire up the net and type in your favourite keyword just to check that your site still comes up on the first page…only…it doesn’t. Or the second or third or forth…or even the fiftieth! Well – as they say – just because you’re paranoid it doesn’t mean that they are not out to get you. Because, this can happen. You can be in the middle of some new ecommerce campaign and – bam – site gone.
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If you have Facebook do you need a company website?

Posted on the 24th November 2011

Let’s face it – building a good company website is a major hassle. Keeping it updated, responding on a daily basis, making sure that it doesn’t crash…endless. And then you aren’t even sure if anyone at all will visit!
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Let’s look at the facts

Posted on the

WE all know that ecommerce is growing and the Internet is becoming accessible by more and more people on a daily basis. But sometimes we should look at the actual figures to make sure that we have a clear overview of the picture.
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SEO – Let’s go!

Posted on the 23rd November 2011

People can find your website in a assortment of ways, but hardly any are more significant than being found ‘naturally’ via a search engine. Why? Because using a search engine is the most widespread way for folks to find websites.
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Let’s take another look at PPC

Posted on the

In any e-business strategy or e-commerce campaign you are more than likely going to find a use for PPC or pay-per-click advertising with Google. And while I am sure that many of us have been using it for a while it never does any harm to revisit the basics.
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You cannot ignore Facebook

Posted on the 22nd November 2011

Whatever your e-marketing or e-commerce strategy is you cannot ignore Facebook. It won’t be long and they will have One Billion users! So – here are a few great e-marketing tips for the Book;

Give a good reason to ‘Like’ your fan book. Privileged info, a great special offer…that type of thing.
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How to get links without asking

Posted on the

If you send emails, use Twitter or other social media networks, and have a website of your own, then you can easily implement the following strategies that (surprisingly) a lot of people do not do to get links back to your website. This applies to regular business owners, personal bloggers, and SEOs alike.
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When and why do Google penalise us?

Posted on the 21st November 2011

It’s a simple question; why and when do Google penalise our websites? And – in one way, unfortunately, it is a very simple answer…We don’t know!

Google has had to adjust to various black hat approaches that have been widespread across the web over the years. We all know that the Google spider has become ever more intelligent so it is imperative that Google keeps on top of the web and to stay at the front of offering the public the finest quality search results. It does this by using a system of reward and punishment of websites based on what it reckons that they proffer to their users.
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