e-Marketing can’t be done by computers
It’s one of those odd things…e-marketing, (or internet marketing, e business or e-commerce), whatever you call it, is all about computers. No computers; no need for e-commerce. But because we are marketing to human beings it is a job that cannot be solely carried out by computers and computer systems. In other words; as long as we are selling to human beings, we’re going to need humans to handle the marketing.