Anyone heard about Jonathan Stark? Well … he runs a small company that writes apps for other small businesses, and he’s pretty good at it. But that isn’t why the name Jonathan Stark is becoming so well known – no – the reason is because he has become … “The Coffee Guy”.
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A website’s success largely depends on receiving quality visitors, that is, visitors that have an interest or stake in the topic and content of the site.
Companies spend tens of thousands of pounds per month on Search Marketing and Pay Per Click, and consider those 2% conversion rates to be satisfactory. We say… that’s crazy!
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